Our journey with
Erik van Mourik

Aegon
Empowering Customers to Make Informed Choices for a Healthy Financial Future
Role: FinSnap by Aegon, Manager Innovation & New Business Development

Aegon

“Yellowtail Conclusion consultants distinguish themselves through their extensive knowledge of the market, financial products, and data sharing, combined with the realization of relevant customer journeys. This combination is quite unique in the market and ensures that you are fully supported in this area.”

Making informed choices for a healthy financial future

Often, consumers realize too late that there is a pension gap in their personal situation. While there are generally numerous solutions available to address this issue, it is crucial to start addressing the pension gap early on. Aegon and Yellowtail Conclusion have collaborated to develop FinSnap, aligning with Aegon’s mission to empower customers to make informed choices for a healthy financial future.

Good with Money

For Aegon, a crucial mission is to make people “Good with Money.” Many individuals find it challenging and time-consuming to delve into their finances on their own. To address this, Aegon sought to lower this barrier by integrating technology and data. The goal was to provide advisors with the tools to easily offer clients a comprehensive view of their financial situation, making it simpler for them to understand and manage their finances effectively.

Personal Insight

FinSnap provides consumers with an overview of their household’s financial situation, both now and at retirement, within ten minutes, including the impact of various life events. It helps consumers discover their options and identify key points to consider. FinSnap operates using the most recent and actual financial data of a household. Consumers can quickly and easily collect this information from the UWV, the Tax Authorities, and MijnPensioenoverzicht.nl using the Ockto app. Additionally, Nibud offers an estimate of expected monthly expenses both now and post-retirement. Using this data, FinSnap calculates the individual’s financial situation, allowing consumers to see at a glance whether they will have surplus funds at retirement or if there is a pension shortfall.

Exploring Options

FinSnap offers users various indicative options to enhance their pension outcomes, such as through saving or investing. Users can also explore the effects of modifying their spending patterns. Finally, users can easily share their personal insight report with their financial advisor to be well-prepared for an advisory meeting. FinSnap is based on the MyLife platform and provides two distinct customer journeys from a single backend: one tailored for Aegon’s retail consumer segment and another for participants in the Aegon Cappital PPI from Aegon’s business sector.

Financial insight for Aegon customers

Since its launch in September 2019, FinSnap has been generating numerous financial insights daily for consumers through Aegon, affiliated advisory firms, and employees connected to Aegon Cappital. Over 3,300 consumers have gained financial insights since the start. Initially, the tool focused on life events such as current financial status & retirement, early retirement, and reduced working hours. In the past year, additional scenarios such as job loss and death have been incorporated.